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Books : How to Get Your Point Across in 30 Seconds or Less
by:
Milo O. Frank
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List Price:
$10.00
Amazon.com's Price:
$8.00
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$2.00 (20%)
Prices subject to change.
Used Price: $3.95
Collectible Price: $6.95
Third Party New Price: $6.35
Availability:
Usually ships within 24 hours
Sales Rank:
5,632
Release Date:
May, 1991
Media:
Paperback
Manufacturer:
Pocket Books
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Customer Reviews
Average Rating:
Rating:
-
Practical and Useful!
One of the most practical and helpful books I have read. I bought it on a whim because of the title. The author soon drew me into his topic and convinced me that if we have something worth saying, we must make sure that people hear it. Concise speach and writing helps that happen. As part of my job, I teach communication, especially public speaking and writing, to future missionaries. This book helped shape my teaching notes AND my delivery. I always recommend it to my trainees. None of them has ever been disappointed. Thank you, Milo O. Frank.
Rating:
-
Highly Recommended!
Milo O. Frank shows step-by step how you can improve your communications skills by using a 30-second message. While we all often gab for minutes or hours, you should be able to get your point across within 30 seconds. The rest is simply preparation or follow-through. The techniques of crafting a 30-second message will help you focus your thinking, writing and speaking. Using these techniques, you can also be more effective in conducting meetings or speaking to groups. This skill will give you better all-around results in business. The technique has three main steps: identify your objective, know your listener and find the right approach. The author shows how to build the most effective message and then tells you how to present it to an audience. The last chapter shows how the 30-second message ...
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Rating:
-
A Required Skill In This Day and Age...
Basically, it's turning your message into a commerical since the average person can only hold their attention for 30 seconds thanks to (M)TV. It's useful in getting a message across to individuals who either don't want to talk to you or are too busy quicky. It can be seen as "brute honesty" if it's news the individual doen't like to hear, especially, regarding personal performance.Could be very useful in sales and retail. The book uses the 3 Ks (KKK). Unfortunately, it's not a good (PC) memory aid. I perfer the 3 Cs. "Catch Em", "Ceep Em", "Convince Em". I love the saying "Talking to many is the same as talking to one."
Worth a look at about 110 pages. You can finish it in one sitting.
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